Apple unveils new Apple Watch, iPad products, subscription plan

Yolanda Curtis
September 16, 2020

"With its gorgeous new all-screen design, larger 10.9-inch Liquid Retina display, next-generation Touch ID, and a massive boost in performance with A14 Bionic, the new iPad Air brings customers powerful pro features at an even more affordable price".

Fitness+ will cost $9.99 a month or $79.99 a year. The new watch adds a pulse oximeter to make sure that your heart is pumping sufficently.

For added personal safety while traveling, users with cellular models of Apple Watch SE can complete worldwide calls to emergency services, regardless of where the device was originally purchased or if the cellular plan has been activated, the company said.

While Apple kept its tradition and didn't talk clock speeds, it promises the same 10h battery life on the new iPad Air 4 as on its predecessor.


The $399 Apple Watch Series 6 improves on what's already the best smartwatch around, including a feature that can potentially help people detect illnesses like influenza (or COVID-19) earlier.

Apple Fitness+ - In lieu of going to the local gym, Fitness+ is here with video workouts that integrate with your Apple Watch.

Apple Watch SE features the same accelerometer, gyroscope and always-on altimeter as Apple Watch Series 6, and with the latest motion sensors and microphone.

Apple One - With many different services available, it was only a matter of time for Apple to bundle them together.


Individual - Apple Music, Arcade, TV+, and iCloud for $14.95 per month.

Perhaps the biggest upgrade to this hugely popular device is a totally refreshed design which makes it look far more like the premium iPad Pro. Current Apple Watch owners can receive one month for free and each subscription can be shared among five other family members. Available Friday, the iPad will retail for $329, but schools can buy them for $299.

The 4th-gen Apple iPad Air will be available for purchase in October for $599 and up. That allowed Apple to shrink the size of the bezels to give the screen an edge-to-edge look.

iPad Air sits above the iPad and below iPad Pro in the range on both price and performance. Its design, almost identical to the previous iPad Pro, ditches both the curved edges and Lightning port in favor of the much-desired USB-C port, along with support for the newest version of the Apple Pencil, as well as a smart connector on the back that works with the trackpad-equipped Magic Keyboard originally made for the iPad Pro.


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