Snapchat to stop ‘promoting’ Trump amid uproar over tweets

Yolanda Curtis
June 4, 2020

Snapchat will stop "promoting" President Donald Trump on its video messaging service, the latest example of a social media platform adjusting how it treats this USA president.

Trump's account is regularly spotlighted in Snapchat's "Discover" feature, which also highlights content from celebrities and news organizations.

"We will not amplify voices who incite racial violence and injustice by giving them free promotion", a Snap spokesperson said about the decision to remove Trump's account from Discover.

In the letter, he teased Wednesday's decision about Trump, writing, "As for Snapchat, we simply can not promote accounts in America that are linked to people who incite racial violence, whether they do so on or off our platform".


Snapchat is trying to rig the 2020 election, illegally using their corporate funding to promote Joe Biden and suppress President Trump.

In particular, it called out tweets he posted Saturday, when he invoked language such as "vicious dogs" and "ominous weapons" as measures against protestors who've taken to the streets after the death of George Floyd in police custody.

While Trump did not post these comments on Snapchat, the company said the president's comments this weekend "have no place in our society". We have spoken time and again about working hard to make a positive impact, and we will walk the talk with the content we promote on Snapchat.

Today, Spiegel took action against the divisive person he was alluding to-the president.


How it works: President Trump's account on Snapchat is "starred", which means it's been verified as belonging to someone of public interest. The Snapchat stories featured on Discover, according to Snap's website, are "put together and moderated by Team Snapchat, and some are created by third-party publishers".

The decision follows Twitter's efforts over the past week to fact-check Trump's tweets on mail-in voting and minimize messages glorifying violence. Under existing policies, Snapchat weighs whether to leave accounts off Discover in part if an account has multiple violations of Snapchat's guidelines or lots of reports from users.

Facebook CEO Mark Zuckerberg said Trump's comments-which he also posted on Facebook-did not violate site rules about inciting violence and has been left up, a decision that sparked public condemnation as well as a virtual walkout and resignations from some on his staff.

While other platforms are acting in response to the president's inflammatory, and often misleading, messaging, Facebook has framed the issue as a matter of free speech. Now tech companies are taking action.


The Discover feature at Snapchat is a curated platform on which the California-based company gets to decide what it recommends to users.

Other reports by iNewsToday

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