Facebook ‘Considering’ Hiding Like Counts From Users

Andrew Cummings
September 5, 2019

At the same time, Facebook has also confirmed that Like Count is going to hide Hyde, although there is no information about when this feature will be released. Now, that change could be coming to Facebook's News Feed.

Facebook first installed their "like" button feature in 2009 and it has been a smash-hit with users ever since. In most cases, this will stop the users from sharing anything for the sake of likes.


This feature is similar to the one Instagram tested months ago. It's not clear when, if ever, Instagram will make the feature available to U.S. users. The change is meant to make the platform less competitive and reduce bullying - something Instagram admits is a major problem.

In the past few years, negative effects brought by online networks have become a topic of hot debate, with experts pointing to issues such as platform addiction and unhealthy obsession to seek social media validation. A 2017 study in the United Kingdom found that, of all major social media platforms, Instagram had the worst effect on young people's mental health.


The lawsuit by IL users accused the social media company of violating the state's Biometric Information Privacy Act, claiming it illegally collected and stored biometric data of millions of users without their consent. "We hope to learn whether this change can help people focus less on likes and more on telling their story". The like button transforms "the human need for personal worth, within the confines of capitalism, into an insatiable 'desire for more, '" researcher Benjamin Grosser wrote in a 2012 paper. That's all problematic for Fb's advert views. This is quite the controversial move because there are thousands of people who are working as "Instagram Models" and getting likes and user-interaction is one of their only tools to attract advertisers. The company declined to share its results from the Instagram like hiding tests or the exact motive behind these tests.


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