Disney Plus, Hulu and ESPN Plus discounted bundle announced

Andrew Cummings
August 7, 2019

So, when Disney splurged that massive amount of money on 21st Century Fox, they clearly had big plans for what to do with the main TV series and movies that Fox owned.

The bundle, which is only available in the USA, will nearly certainly put pressure on Netflix and Amazon who have similarly priced services - and could be a key strategy in getting folks to ditch those services for ones offered by Disney.

Iger started his remarks on today's earnings call for investors by noting that Disney has generated $8 billion in 2019 global box office, a record, and that the company has five months to go, with Maleficient: Mistress of Evil, Frozen 2, and the new Star Wars: The Rise of Skywalker still to come. The service will bring plenty of exclusives shows, movies, and documentaries later. This bundle might easily be a primary source of entertainment for some customers and might make others consider their relationships with Netflix, HBO, and other streaming/live TV services. The upcoming bundle will center around the Disney+ streaming service scheduled to launch on November 12, and it'll include the ad-supported version of Hulu and the ESPN+ streaming services.


Did you know we have a YouTube Channel? The bundle will be available in the United States on November 12, when Disney Plus will be officially launched.

Disney recently acquired Fox and the Home Alone, Night at the Museum, Diary of a Wimpy Kid and Cheaper by the Dozen franchises from the Fox library will all be rebooted.

Comparatively speaking, this is a deal most streaming services can't beat.


My guess is that Disney's streaming bundle will not stay this low forever, just like Hulu's streaming subscription can't stay this low forever.

Similarly, the new Disney+ bundle will also have to compete against pricier live TV services that cord-cutters seek, including Google's YouTube TV or Sling TV, to name just a few of the options out there.

Shares of Disney, which had risen 27% this year and hit an all-time high last week, dropped as much as 5% in after-hours trading to $135.


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