Tyson to launch line of chicken-free nuggets

Andrew Cummings
June 16, 2019

Beyond does not now offer any plant-based chicken products, but the company is working on a new and improved version of its chicken strips, which it pulled from grocery store shelves earlier this year. The nuggets it came up with look like fried chicken, but they're made with pea protein, egg whites, flaxseed and bamboo fiber and other ingredients. None of the products, which will hit shelves later this year, are vegan.

Tyson still holds investments in lab-grown meat companies Memphis Meats and Future Meat Technologies, as well as in mushroom-based protein company MycoTechnology. This includes products under the Raised & Rooted brand and across the company's portfolio of iconic brands, as well as to foodservice operators.


Perdue, a poultry-processing company, also recently introduced a new type of blended protein product.

"We're less confident in blended meat/plant products as we believe in the early stages of alternative meat, consumers want to make a simple binary decision between eating meat or not", the analysts said in a note. As of today, Thursday, June 13, R Nuggets has been launched by the company on a grand scale. They are created to appeal to meat eaters, though they are free of meat.


USA meat processor Tyson Foods Inc on Thursday launched its first vegetarian and mixed protein products as it joined a growing number of companies catering to rising demand for plant-based meat products. Some states, including Arkansas and Missouri, ban plant-based foods from being called "meat". Beyond reported first-quarter sales of $40.2 million, up 215% from the same period a year before, and Impossible, which doesn't release exact sales figures, says its sales have spiked 50% since the launch of its new patty. "Beyond Meat provided an early opportunity for Tyson Ventures to invest in plant-based protein products that many consumers are seeking".

"These things work together and help us have a broad view of what the world of food looks like", said Justin Whitmore, who leads Tyson's alternative protein business. The company sold its stake prior to Beyond's initial public offering because it planned to offer its own meat alternative products.


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