Apple planning to release three new iPhones in 2019

Andrew Cummings
January 11, 2019

Apple is planning to release three new iPhones to succeed its 2018 lineup, indicating the iPhone XR - unlike the SE and 5C before it, isn't simply a one-off.

The Cupertino, California-based company has chose to stick with liquid-crystal display (LCD) at a time when sluggish sales of iPhone XR cut into its most recent revenue projection, the report said. In the case of the iPhone XS and XS Max sequel, this will mean jumping from two to three lenses.

Apple has reportedly chose to stick with the LCD display on the XR until it brings out a new line in 2020, forsaking the OLED screens it reserves for its higher-end models.

Apple, like other handset makers, has been grappling with the reality that consumers aren't upgrading their phones as often as they once did. This rumor isn't new, but it's coupled with the idea that the iPhone XR hasn't sold as well as Apple thought it would. "Beefing up functional value, like expanding camera features, isn't attractive because everyone else is doing the exact same thing".

We haven't seen a treble-camera phone from Apple yet either, so the upcoming model will be its first.

Interestingly, the Wall Street Journal says that product planning for Apple's 2019 iPhones is already past the point where major features can be changed.

"Since we began shipping the iPhone XR", Cook said, "it has been the most popular iPhone every day, every single day, from-when we started shipping, until now". Currently, the iPhone XR is the only model that doesn't have 3D Touch and instead has Haptic Touch, a feature that uses long-display presses and haptic feedback to evoke new actions.

The report doesn't specify if both the regular and larger iPhone 11 (that's a non-final name) will have triple cameras or if that setup will be reserved for the iPhone 11 Max. "Or, Apple might be under pressure to clean out its stock of iPhones", he said.

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