McDonald's customers create fake poster to hang in restaurant promoting racial diversity

Andrew Cummings
September 6, 2018

Jehv Maravilla, 21, and his friend Christian Toledo 25, noticed a lack of representation in the marketing materials at a McDonalds in Pearland, near Houston. I look up and I see a blank wall and I tell Christian, 'Hey, what if we put a picture of us on there?' Look around, there are literally no Asians in any of these walls.

The duo had their photo taken outdoors at an event center in Houston posing as students while one held a large order of fries and the other a burger, Maravilla says in the video. Maybe we can change that'.

A $7 McDonald's thrift shirt was purchased, a fictional McDonald's staff badge created and, after the huge parcel containing the photo arrived, they were ready to go. Then they made their move.


This week, they finally showed the world their culture-jamming masterpiece-an image of themselves eating beneath a poster of themselves eating, as though they'd always been at this McDonald's, a couple of non-insane, corporeal Jacks Nicholson.

In the video, Maravilla takes off his jacket to impersonate an interior coordinator and then supervises as his friends hang the poster on the wall.

A few weeks later, it was still there. "Remember folks, all races deserve recognition and I guess I did my part", Maravilla said.


'Asian representation in media is not as prevalent as it should be, ' Maravilla said.

Two McDonald's customers in Texas pulled off a viral prank when they made a decision to turn themselves into protagonists of an ad and hang it inside the fast-food restaurant they often eat at.

While there, they noticed that posters in their local restaurant contained no pictures of Asian people.


A McDonald's franchisee released a statement on the prank Tuesday, saying, "We take pride in highlighting diversity in every aspect of our restaurants".

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