Facebook Has Begun Testing Its Dating Feature

Yolanda Curtis
August 6, 2018

In fact earlier this year, Facebook confirmed that they are working on such a feature which in a recent tweet by Jane Manchun Wong, it appears that the feature is now being tested out.

Facebook officially announced that it's testing a new dating feature for its users.

Facebook said in May it would launch a dating app, and now there is a glimpse of what that app will look like.

Just a few months after launching Snapchat competitor, Riff, a collaborative video creation app for both iOS and Android users in 2015, Facebook plugged the plug on it.However, the tech giant said that most of the features of the app had been integrated into the main Facebook app and Messenger. The goal for this dogfooding is to test the end-to-end product experience for bugs and confusing UI.

We have heard in the past rumors that Facebook could be looking to develop their own dating app/feature. This is not meant for dating your coworkers. There's no hint at the moment about when Facebook Dating could get a public launch, and it's entirely possible that it wont make it beyond the internal testing phase.

Facebook Product Chief Chris Cox showed a design of the dating project to the audience. There will be Groups and Events available too, and you will also be able to browse potential matches based on the info Facebook already know about you. As can be seen in the app flow, you are prompted to set your privacy and also hide your profile from your current set of Facebook friends, a concern that has been highlighted by users on social media ever since Facebook announced its plans. The Dating feature won't cost anything and won't show ads, but Facebook might reconsider the monetization status later on.

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