Roger Federer Leaves Nike for Uniqlo

Ross Houston
July 3, 2018

Federer's endorsements are estimated by Forbes to be worth a whopping US$65 million per year, with his long-running and high-profile partnership with Nike believed to rope in an eye-watering US$10 million annually.

Federer breezed into the second round over Lajovic, 6-1, 6-3, 6-4.

The tennis superstar was seen wearing head-to-toe Uniqlo apparel when he took the court for his first match at Wimbledon on Monday morning.

According to the magazine, Real Madrid footballer Cristiano Ronaldo and basketball player LeBron James are the only other athletes in his wage bracket. "It's been a long time coming".

The most jarring change is the lack of the iconic "RF" logo, which is owned by Nike, not Federer. Nike had sponsored Federer for the past decade and was on his body for all 20 of his career Grand Slams.

"They are my initials". "Of course in that moment, that final has been a very important step forward for me in my career", said 17-time major victor Nadal. "I had a good run", said Federer.

But as the Japanese company does not make tennis shoes, it appears likely he will continue to wear his Nike trainers. "For now, I will be wearing Nike".

"They have shown interest to have a shoe deal with me, as well".

The former world number one missed the 2016 event as she served a doping ban and was injured past year when she was planning to appear in the qualifying event. It was the ideal way to banish the demons of last week's Halle Open final loss to Borna Coric, and it will have been a welcome relief to have spent just 79 minutes out in the blistering heat on Centre. Federer, the men's top seed at Wimbledon, is seeking to add to his men's record 20 grand slam titles.

"I'm very happy, I felt good from the start too which was nice and that was not the case past year against him". It's a big deal.

The match-winning break came in the opening game of the third set, with Lajovic unable to hit back and prolong his ultimately brief campaign, as Federer coasted through.

After just 20 minutes to complete the first set, Federer went on to fire 35 winners past Lajovic, breaking serve five times, setting up a second round encounter against either Lukas Lacko of Slovakia or French qualifier Benjamin Bonzi.

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