YouTube Music now official, coming next week

YouTube Music now official, coming next week

Yolanda Curtis
May 18, 2018

This new service will be essentially combining all the music tracks, YouTube videos, and even some of YouTube Red's features.

To kickstart the process, YouTube has chose to revamp and rebrand their paid service: YouTube Red; and relaunch YouTube Music as a standalone and bundled service, whose primary aim is to take on Spotify. The new video and music service will only be accessible to new users by adding an extra $2 to the monthly YouTube Music subscription, taking the cost to $12.

YouTube will release the service from May 22 in America, Australia and New Zealand and will "expand more broadly" in the coming weeks.

Under the new pricing system, there is no longer any way to subscribe just to YouTube's premium video content - including the apparently pretty popular original show Cobra Kai - without also getting the streaming music service.

Also on Tuesday, May 22, YouTube Red, which offers original and ad-free video programming for a fee, will become YouTube Premium. But, Google Play Music subscribers will get the new Music's app as part of their existing subscription. The new YouTube Music service is yet another attempt to run parallel to, if not outperform, its rivals. To differentiate itself from the leading music-streaming apps, YouTube is playing up its exclusive content and personalised recommendations.

One of the selling points for YouTube Music will be the ability to harness the endless amount of information Google knows about you, which it will use to try to create customised listening experiences.

It is now clear that YouTube Premium wants to position themselves as the most happening online music streaming service.

How does YouTube Music work?

YouTube Premium is basically the new YouTube Red, by the way.

Next, what will happen to Google Play Music? YouTube Music isn't out to replace it.

Launched three years back, YouTube Red gets a facelift - in terms of name and price.

YouTube plans to continue expansion during 2018. The YouTube Red will be available at a price of $11.99 per month for the new users.

They wish to brand YouTube as the users' one-stop destination for all sorts of digital entertainment, and a very strong step has been taken in the regard.

YouTube has promised that more original series from US, Mexico, France, Germany and other countries would feature soon.

Oh, and speaking of YouTube Red: it's gone now.

Other reports by iNewsToday