Taylor Swift to Launch 'The Swift Life' App

Andrew Cummings
October 11, 2017

In addition to access to Taylor, the app will provide opportunities for Swift fans to connect and network with each other, building on Swift's already-strong presence on platforms like Twitter, Tumblr, and Instagram.

Glu Mobile, the gaming company responsible for hits like Kim Kardashian: Hollywood and bombs like Nicki Minaj: Empire is at it again with The Swift Life, an app that's all about the one and only Taylor Swift. It's basically her own social network. The app will feature pictures, shared music streaming, and chat messaging with "Taymojis", stickers and other content. The launch of Tap Baseball '17, with Chicago Cubs Kris Bryant as the public face of the game, has helped Glu grow in 2017.

T. Swift announced her app, called "The Swift Life", in a video posted to YouTube on Tuesday. Every part of Taylor's life can be sent to you, without the hassle of going to a separate app.

And in case you somehow forgot, since she's only released two, deeply mediocre songs (both of which have forced me to replay the first half of Speak Now to remember where she came from), Taylor Swift's Reputation is out in a little less than a month, on November 10.

In a statement, Glu CEO Nick Earl said: "We've worked closely with Taylor and her team to bring her creative vision to life. I mean, I hope", Swift joked in the app's teaser video released Wednesday (October 11). "We look forward to its worldwide launch later this year". "It would be. preferable if you did".

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