Google Assistant is definitely part of Bose's new QC35 headphones

Yolanda Curtis
September 21, 2017

As it has been previously rumored, the headphones rock a Google Assistant dedicated button on the left ear cup which, like in the case of the Bixby button on the Galaxy S8 can be used to summon the virtual assistant.

In addition to Google Assistant, the QC35 II packs settings to control the noise around you.

- Listen to music, news and more: Now it's easier to access a playlist, skip a track or go to a new song when you're listening to music-and the music experience will continue to get better over time.


Assistant can playback incoming messages, calendar events, and more right from the headphones. For instance, you can ask for a run through of your daily schedule, tell it to place a call, or have it read off the latest news headlines. No stopping or dialing, just talking.

Assistant will be available on the QC35 II in the U.S., the UK, Australia, Canada, Germany, and France.

It was reported recently that Bose might launch a pair of new headphones that are optimized for Google Assistant.


The Google Assistant feature on the QC 35 II headphones relies heavily on the Android phone or iPhone for most of the processing and network connectivity. From there, they will also be able to change the Google Assistant button's functionality so that they can control noise settings from the ear cup if they want. Bose talks up the proprietary microphone array, and its ability accurately pick out voices, which is pretty important for a device of this kind. Using the Bose Connect App, you can choose to keep it operating normally, turn it down, or turn it off entirely.

The QC35 II noise-canceling headphones come in black and silver and cost an astonishing $450. The price is unchanged from the first generation, which is $349 in the US.

Unlike the SoundSport Free earbuds, the QC35 II headphones are available now at Bose retail stores, through Bose.com, and at various Bose retailers.


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