YouTube adds 'breaking news' section for homepage and mobile apps

Andrew Cummings
August 21, 2017

YouTube is reportedly rolling out a "Breaking News" section in people's feeds across all mobile and web platforms, as Google continues to tailor custom content playlists to users logged into Google Accounts.

As the video sharing site has grown older, the content has grown more produced with YouTube personalities mounting "celebrity" careers, while commentary-heavy videos grow in popularity over the raw video that is more common on Facebook and Twitter. It added live streaming abilities a few years ago, although most viewers prefer to watch recorded content as of now.

YouTube is taking more efforts to stand out from today's crowd of online video service providers. YouTube wants to be people's video homepage of sorts, so breaking news fits in nicely with that vision.

It's not yet known whether Google is populating the section via an algorithm or whether it will hire a team of editors to curate the news. For other users, the tab featured videos about the departure of former presidential chief strategist Steve Bannon from the White House.

For the most of, YouTube is a place that never disappoints.

YouTube brings "breaking news" in its feed. Year-to-date, GOOGL has gained 16.88%, versus a 9.58% rise in the benchmark S&P 500 index during the same period.

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