Facebook kills off its teen-focused Snapchat clone Lifestage, and Groups

Yolanda Curtis
August 10, 2017

Only those aged under 21 could sign up to the app, although ages could easily be faked, leading to privacy concerns.

Lifestage looked a lot like Snapchat. The Snapchat-like app hadn't been updated for months and never managed to crack the App Store's top charts during its short lifespan. Content shared on Lifestage was always public, meaning anyone can view it.

"We originally launched Lifestage to make it easier for teens in the USA to connect with others at their school by creating a video profile with content for all of things that make up their identity", a Facebook spokesperson told Business Insider. It worked by creating a platform for teens to share selfies and videos that could be watched by their classmates. Facebook launched it in August 2016. The app was meant to serve as an alternative to Snapchat, but exclusively for teenagers, allowing them to take selfes and videos and share them with their classmates. Beyond Facebook-branded programs, the Snapchat-like mechanics from Lifestage can also be found in Instagram. With Facebook Stories already available for all, it's easy to imagine Facebook implementing some of Lifestage's features. As Facebook slowly becomes more like Snapchat, it probably made no sense to continue supporting Lifestage - especially if there weren't that many users on it, to begin with.

"Because we're focusing on groups in the main Facebook app and on facebook.com, we are discontinuing the Facebook Groups app for iOS and Android", said Facebook. The app will cease working on 1 September, although groups created within the app will continue to be available in the main Facebook app. This move is a bit more surprising: Facebook put a lot of focus on the popular feature and said it was used by 1 billion people. The company encourages everyone to browse their groups using the main app or the website instead. What can you say about its shutdown? Now Facebook has an effective competitor under its belt-and one that has amassed a slightly larger following than Lifestage. Feel free to sound off in the comments section below!

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