Nintendo Switch is Officially the Company's Fastest Selling Console Ever

Yolanda Curtis
April 19, 2017

Another report from research company The NPD Group shows that Nintendo Switch had been sold 906,000 console units in May, higher than PS4 and Xbox One.

"Although the Nintendo Switch can be used as a handheld device, we think smaller children could struggle to use it comfortably in that format due to its size and weight". These sales figures propel the Switch as the best-selling console for launch month sales in the United States, and total global sales are predicted to be well north of Nintendo's original 2 million Switch sales target.

Rumors surrounding the Mario Kart 8 Nintendo Switch preorder option circled the internet recently, but without a single mention from Nintendo during the Direct.


It's also predicted Nintendo will have sold 25.7 million Switch units by the time this smaller console launches - a fairly ambitious goal.

The figure, which SuperData notes comes after collaborating with Gfk and Media Create, means the Switch actually is having a shortage- it is clear Nintendo did produce more units than they intended to, but they still sold out, which may be contributing to its perennial shortages. "This may be attributed to people who purchased both a limited edition of the game to collect and a second version to play".

The Zelda franchise is "a system seller", a game so appealing that users will buy the hardware in order to play it, said Serkan Toto, a Tokyo-based game industry analyst.


"The timing was very, very clever to help the Switch fly off the shelves", Toto said. So far, Nintendo has released a number of games for the portable gaming console. That will culminate in the launch of the first Mario game for the Switch - "Super Mario Odyssey" - during the holiday shopping season. For instance, the console has sold 300,000 units in Japan during the initial week.

I'm so glad Nintendo chose to take a risk and truly shake up the Zelda formula for what simultaneously feels like a return to the freedom and exploration of the first game in the series-not entirely coincidentally-and something very new, and I bet they're pretty happy with the decision, too. Shares in Nintendo rose as much as 4% in Tokyo on Friday before closing with a 2% gain.


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